Hello there, I'm Caitlyn.
I am a user experience designer with a focus on content strategy, or to put it simply:
I am a professional problem solver that has a knack for digital storytelling.
Location: Toronto, ON Canada
Get to know me...
CREATIVE
From visual arts, pottery, music, and dance, throughout my life, I have always found different outlets to express my creativity. I push boundaries, and thrive on thinking differently, without fear of judgement.
EMPATHETIC
After working with individuals who have intellectual and physical disabilities for many years, I am an empathetic person that has a passion to remove barriers and make the world a more inclusive and accessible place.
COLLABORATIVE
I have worked closely with individuals from all over the world, and thrive in environments that involve collaboration and the sharing of knowledge.
CURIOUS
I am a curious, out-of-the-box thinker that always looks for an opportunity to pose questions beginning with “What If…” or “Why...”
Featured Work
![Untitled design.png](https://static.wixstatic.com/media/c7f0ff_df3f88601bca4b66af849d7aed25bfee~mv2.png/v1/fill/w_60,h_34,al_c,q_85,usm_0.66_1.00_0.01,blur_2,enc_auto/Untitled%20design.png)
01
UI/UX Design | Content Strategy | Project Management
FUNDamental
Designed a mobile app that educates Canadian teenagers and young adults about financial literacy in an interactive and gamified way, to ensure the users are preparing for their futures.
![](https://static.wixstatic.com/media/c7f0ff_3afe8590b0f84657aee7ba4300f5dcd3~mv2.png/v1/fill/w_60,h_34,al_c,q_85,usm_0.66_1.00_0.01,blur_2,enc_auto/c7f0ff_3afe8590b0f84657aee7ba4300f5dcd3~mv2.png)
02
UI/UX Design | Content Strategy | Communications Lead
CHLAVM
Worked for a real-world client and developed a digital design strategy for the Canadian Hispanic Latin American Virtual Museum’s website to enhance the user experience, and help the organization gain credibility to receive funding.
![](https://static.wixstatic.com/media/c7f0ff_b5213cfc50c544ca9ee2d7d27befae28~mv2.png/v1/fill/w_60,h_34,al_c,q_85,usm_0.66_1.00_0.01,blur_2,enc_auto/c7f0ff_b5213cfc50c544ca9ee2d7d27befae28~mv2.png)
03
UX Design | Content Strategy | User Research and Testing
SafetyWatch
Developed a content strategy plan for the Centennial College mobile app “SafetyWatch” and the Safety and Security section of the website to provide a more user friendly experience.